Exit Intent Trigger 🧪

<script type="application/sa+json" handler="trigger.exit-intent" event="exitintent1">
{
  "@context": "https://attr.sygnal.com",
  "@version": "0.1" 
}
</script>

Design Notes

Common Exit Intent Detection Methods

1. Mouse Movement to Top of Viewport (Most Common)

   • Detects when the user moves their cursor near the top of the browser window (towards the close tab button).

   • Ideal for desktop users.

   • Not effective on mobile.

2. Mouse Speed and Direction

   • Detects fast cursor movement toward the browser edges.

   • Useful for more aggressive detection.

3. Lost Focus on Window

   • Fires when the user switches tabs or minimizes the window.

   • Good for detecting intent but can fire too often in normal browsing.

4. Page Visibility API

   • Detects when the page goes into the background (visibilitychange event).

   • Best for tracking when users switch tabs.

5. Back Button Navigation

   • Detects when users press the back button before leaving.

   • Works well for preventing abandonment.

6. Session Timeout

   • Detects when the user is inactive for a set time.

   • Useful for re-engaging users.